NEW: The Cheerful Choice... When Nature Calls
Exciting news! We've jazzed up our Cheerful Choice, and given it a brand new look. Together with the design agency ShopAround and artist Xerxes, we've given our sustainable recycled rolls a new theme: "When Nature Calls". Because, let's be honest, no matter who or what you are, when Mother Nature calls, we all respond!
At The Good Roll, we believe in being eco-friendly and making a positive impact on the planet. Our sustainable toilet paper not only takes care of your daily needs, but also helps improve the lives of those in need. We donate 50% of our profits to our foundation, where we build and maintain toilets in collaboration with local communities and provide education on menstrual hygiene.
In our new Cheerful Choice, each roll has a unique identity, highlighting the connection between all living beings and nature. The lively design isn't just nice to look at; it represents the positive change we can create together, one roll at a time. From bears who cannot stop gassing and flowers that need dirt to grow to become beautiful flowers, everything, just like our toilet paper, is connected to nature. Our wrappers tell stories of wildlife, flowers, sun and rain, forests, mushrooms, and mountains. Let's delve into the stories behind all six new wrappers, or create your own story with your wildest fantasies!
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Wrapper Forest: 'When Nature Calls'
"When nature calls," you've got to answer – whether you like it or not. Big or small, rich or not-so-rich, we all have to heed the call of Mother Nature.And let's face it, it's quite inconvenient when she's got the restroom occupied. But there are always a few nuts who find it amusing.
Wrapper Flowers: 'Every Flower Must Grow Through Dirt'
Even the most beautiful flower needs a bit of manure. And trust us, it usually doesn't smell like roses. But the flowers don't mind. As long as they smell good and look gorgeous, they'll even welcome a bee or a stink bug for a pit stop.
Wrapper Cloud: 'Where the Sun Don’t Shine'
After the rain comes sunshine, making everything seem brighter – except when you're strolling around the campsite with your toilet roll. Then you might feel like a bit of an odd bird.
Wrapper Wildlife: 'Blowin’ in the Wind'
If someone lets out a toot, chances are you'll burst into laughter. Animals, just like humans, release their own version of wind tunes, and they have a blast doing it. Bears giggle at their mighty winds, badgers and foxes let out thunderous toots (the fox even produces one so loud he needs to cover his ears), and even the rabbits join the symphony. Everyone's 'blowin’ in the wind,' and it's only natural they find it hilariously entertaining!
Wrapper Mushrooms: 'Why Do Stinky Fungi Stink'?
Ever wondered why some mushrooms stink to high heaven? Blame it on the gnomes. They don't have toilets at home, so they use mushrooms as their personal potty. And that, my friend, is why mushrooms end up smelling not so pleasant. Gnomes also have a strong aversion to toilets – a lesson you learn early on. If you ever forgot to flush when you were a kid, your mom probably yelled, "flush it! The gnomes don't do it!" Anyway...
Wrapper Mountains: 'Hard as Rock'?
Mountains are massive show-offs. Why else would they be so big? But did you know they're also big fans of poop and pee jokes? Yep, they've got a mountain of humor, even if they're as hard as rock!
Our new Cheerful Choice collection is more than just eco-friendly toilet paper – it's like taking a fun trip into the great outdoors. Each wrapper has its own story, from answering nature's call in Wrapper Forest to having a laugh with animals in Wrapper Wildlife. Let's have a good laugh and be eco-conscious together!
![](https://cdn.blixem.app/goodroll/files/1705916373_cheerful_choice_2024_q1_sfeerfotos_2.jpg)